An investment in knowledge always pays the best interest... Nightclubbiz.com

Launched in October 94, Nightclubbiz.com emerged as the first-ever international nightclub operations resource. Most popular for its 22,000 page nightclub knowledge base, the site is focused on education and the real science behind social entertainment concepts, which target the rapidly evolving 21st century consumer.

Our clients are educated, informed, and more likely to succeed by virtue of awareness, which extends well beyond the limited knowledge of décor, DJ's, booze specials, and promotional gimmicks. Reminiscent of an 80's methodology…

What!! I have the nightclub business all figured out!

The obscenely high nightclub failure rate would strongly suggest evidence to the contrary… Let's just see how informed you really are. Were you aware that:

• 100 million adults in the US are currently single?

• The majority of US households are now headed by an unmarried person

• Single people make up 44% of the US workforce

• Singles account for a whopping $1.6 trillion in annual consumer spending

• All Online Dating services combined capture just under 1 billion of this spending

• Nightclubs perform so poorly, that they're not even on the radar…

• That nightclubs, bars, and dating services are the primary options for singles?

This is elementary demographic knowledge for anyone considering a social entertainment venture, yet when most new startups are quizzed on as little as one of the above items, silence is their friend…

The question still remains… Why are nightclubs tripping over their tails at a time when demand for social entertainment product is well exceeding supply? The answer in short, is that most of them are a little out of touch with the existence, and or demands of the 'broader level' social entertainment marketplace, thus why the appeal of nightclubs is generally limited to a very tiny portion of this demographic.

How can I access this market?

First... Do yourself a favor? Forget about everything you thought you knew about the nightclub business. Most of it is likely dated information and will do little to aid you in understanding this vast and quickly evolving marketplace. If you're still in doubt, please make sure you understand the rate of nightclubs that perform marginally well, if not becoming completely engulfed in violence, shootings, underage drinking, criminal charges, nightclub lawsuits, barely profitable, or making the headlines once again as yet… Another city mandated nightclub closure.

So what is the magic recipe Nightclubbiz.com is going to pitch?

We are not one of those sites… Nightclub success does not come in a booklet, can, or bag of one-off promotional gimmicks. It "begins" with understanding the needs and mindset of the core consumer, and most notably the profitable one. You build your concept on this understanding, as opposed to the 80's approach of... I'll bang their brains out with bass bins, adolescent marketing antics, blinding lightshows, cheap booze specials, and maybe someone will buy something.

Affordable to all

No complex agreements… No retainer fees… No call for pricing… No long-term commitments. Read through the main site. If you like what you see, jump on board for a mere $69.95. This introductory offer provides 1-year of full access to the 22,000 page nightclub knowledge base, which is packed in articles, discussions, FAQ's, and in depth studies on a range of various topics. This is coupled with a 60-minute live (on phone) consultation with the site founder and developer instantly, or whenever you're ready.

Now approaching 11,000 nightclub consultations to date

Perhaps the largest advantage to working with Nightclubbiz.com is the vast 'accumulated' knowledge derived from 16-years of working directly with nightclub operations worldwide. Drawing from this knowledge, (in conjunction with a 25-year hands-on operational background), we're able to provide much more depth in terms of concept development, solutions, and general insight into a quickly evolving 21st century entertainment landscape.