Entertainment consultant for hotels, casinos, resorts, and cruise line operators PDF Print
Sunday, 07 February 2010 19:40

Many larger scale resorts, hotel chains, and casinos are now adding a social entertainment component to their offerings. Nightclubbiz.com would like to give a thumbs up to a number of these entities for what we view as a highly progressive approach to leisure entertainment, while continued focus remains on stimulating an award-winning social experience. The leisure entertainment arena is an exceptionally competitive marketplace. Consumers are not only seeking the best experience for their dollar, but continue to demand more experience for their dollar.

 

100% social entertainment concept developers

Nightclubbiz.com is focused specifically on the social entertainment component of your broader level concept. Some of you may presume that we're speaking specifically of a nightclub or bar. Not quite... Social entertainment concepts can be integrated into much more than a bar. They can be used to stimulate social comfort levels in a broad range of environments.

 

At Sandals resorts for example, you'll observe a keen emphasis on procuring real talent in terms of their staffing compliment. They employee, (for lack of a better term), highly energized 'party hosts', which appear handpicked. These hosts are skilled at everything from creating an instant theme or contest on the spot, to being remarkably entertaining on a live microphone. They can liven up at environment anywhere, at anytime, and this is all they do. This is… A component of a social entertainment concept.

 


Concept development services

Nightclubbiz.com can work with your team in the conceptual development stages of a new rollout, or in established operations seeking ways to improve their social entertainment experience.  In shortest possible summary, this is how we begin:

 

1. Needs Analysis

A combination of quantitative techniques are used to develop a baseline assessment of your concept, demographic, and mission objectives


2. Concept Engineering

Our consultative and collaborative participation with project leaders will identify specific objectives for the development and rollout of the social entertainment concept.


3. Concept Delivery

Once the concept goals have been mutually established, we work with project leaders to ensure seamless and correct integration into your core model.

 

You may own a racecar, but do you have a driver?

You can theoretically… Have the best entertainment concept in the world, but 80% of the success of it resides in the qualifications and talent of the personnel carrying it out. As one example, within the past decade, most major Las Vegas casinos have added a nightclub entertainment component. While many of these nightclubs encompass the best look money can buy, many of them sit empty 80% of the time. In almost all cases this is the result of… They have the car, but no driver.

 

We provide full management consultant services

Nightclubbiz.com can work with you in procuring and training the staff necessary to make your social entertainment component a success. Both intermediate term and longer term arrangements are possible. Remember that while the social entertainment and hospitality sectors are cousins, hospitality operations and entertainment operations are two very different animals and require two very different approaches!

 

Try an introductory consultation

Nightclubbiz.com provides a full 90-minute power consultation for $149.95. We can discuss the details of your project, while opening the table to possible avenues of approach. It's not designed to cook up a concept in 90-minutes, but does cover considerable ground, while leaving all participants with plenty to consider. Contact us if this service interests you.

Last Updated on Monday, 01 March 2010 19:16